Case study

E-Web Marketing

How a leading digital marketing agency improved client load times by 50%, increased client traffic and revenue, and saved valuable developer time with Peakhour.

E-Web Marketing
50% Faster Client Sites
Increased Client Revenue & Traffic
Significant Developer Time Saved

Technical review

What changed in production

Each study is structured around the operating problem, the Peakhour control path, and the measurable outcome.

Challenge

The Challenge

  • Website speed and security were crucial for client success in SEO and eCommerce.
  • Working with individual hosting providers and third-party plugins was challenging and time-consuming.
  • Managing client expectations around performance and security was proving difficult.

Solution

Peakhour's Solution

  • An easy-to-implement solution for quick, cost-effective wins for their clients.
  • A simple DNS change was all that was needed to start optimising performance and security.
  • As an Australian company, Peakhour provided local support for performance-related issues.

Results

The Results

  • Valuable developer time was saved, which could be used on other tasks.
  • Clients enjoyed increased traffic and revenue.
  • Website load times were halved on average.
  • E-Web Marketing differentiated their offering and increased client stickiness.

Customer quote

"We no longer have to spend time trying/pleading to get clients to implement our recommendations to speed up their site, we just put them behind Peakhour and they take care of the rest."
Sam Shetty

Sam Shetty

CEO, E-Web Marketing

Peakhour controls used

Solution stack

The controls below are the relevant parts of the Peakhour request path for this customer outcome.

PERFORMANCE MODULE

Web Performance Optimisation

Halved website load times on average for clients, leading to increased traffic and revenue through a simple DNS change.

Explore control

SECURITY MODULE

Application Security

Provided a crucial security layer for client websites, managed through a single, easy-to-use platform.

Explore control

SERVICE MODULE

Professional Services

Local Australian support to help diagnose and resolve performance-related issues, saving valuable developer time.

Explore control

Review your own edge security and performance path

Bring the current CDN, WAF, bot, API, cache, and logging setup. Peakhour will map where the platform can simplify the path.

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